The challenge
- Ideal Driveways and Patios came to me with a website that barely showed up on Google — low traffic and almost no visibility for the driveways and patios searches that matter.
- The previous build was slow, dated and awkward on mobile, so visitors left before they ever got in touch.
- Ideal Driveways and Patios was effectively invisible online — no steady traffic, no leads, and no clear reason for a visitor to pick them over a competitor.